Element Ink was approached to create a new identity and strapline for the CORNSTORE,
'A new concept in the art of food and wine', based in the heart of Limerick city.

Situated in Thomas Street in the former 'Old Tom' building, the CORNSTORE delves back to the historic link with the 1760s occupant, Peter O'Brien's Wine Store, and has been totally transformed most tastefully into a perfect blend of old world tradition married with modern technology and superb cuisine.

Element Ink worked closely with the management team to develop the new identity and once that had been signed off on, we got to work with the branding side of things. Everything from menus to wine glasses, window graphics to signage and staff uniforms to loyalty cards were branded with the CORNSTORE's distinctive identity.

Since its introduction, we have applied it to advertising, literature, promotional items and website.